Left and right brain - logical and rational thinking vs. emotion and intuition

Entrepreneurial Potential Focus Area

Transferring original research findings to commercial and non-commercial applications and founding companies built on diversity are among the most important success factors for innovation in business and society. We are committed to developing strategies that enhance entrepreneurial activity, make it more inclusive and improve the application of research findings – especially when it comes to highly relevant innovations.

Foto Julia Scheerer
Julia Scheerer
Senior Project Manager
Foto Jennifer Eschweiler
Dr. Jennifer Eschweiler
Project Manager
Foto Monika Pavenstädt
Monika Pavenstädt
Project Assistant
Foto Pia Paulini
Pia Paulini
Senior Project Assistant

Publications

Media Center

When you think about the next 15 years, do you think that technological innovation/digitalisation will have a positive or negative impact on your life?
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When you think about the next 15 years, do you think that technological innovation/digitalisation will have a positive or negative impact on your life?
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More Focus Areas of our Work